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Your Credibility and Visibility Equation: The Rule of Seven.


Cécile delivers a powerful keynote on resilience and coaching at a conference, engaging the audience with her insights and expertise.
Cécile delivers a powerful keynote on resilience and coaching at a conference, engaging the audience with her insights and expertise.

 

One Insight

 

Opportunity favors those who are visible.

One great appearance is not enough about seven thoughtful touches make the real difference. Consistency builds credibility.

 

One Story

 

When I launched new programs, I stopped hoping for a “big splash.”


Instead, I designed a series of seven light, meaningful interactions:


1️⃣ A short insight post

2️⃣ A mini case study

3️⃣ A personal note to key supporters

4️⃣ A helpful introduction or resource

5️⃣ A quick 90-second demo video

6️⃣ A Q&A or live session

7️⃣ A short recap with a clear next step


By the time I reached the seventh touch, doors began to open.

It wasn’t luck, it was math.

 

One Tool: The 7-Touch Plan

 

Here’s how to apply it:


  1. Insight Post – share one valuable idea.

  2. One-Slide Case – show a quick, real result.

  3. Direct Note – reach out to three champions.

  4. Helpful Intro/Resource – offer value without selling.

  5. 90-Second Demo – give a short, engaging preview.

  6. Live Q&A or Office Hours – connect in real time.

  7. Recap + Call to Action – summarize and guide the next step.


💡 Tip: Track touches per person, not just per channel. Relationships grow from repetition, not reach.

 

 

Make it Stick

 

Block 30 minutes each week to plan or send your next touch.

Add it to your calendar like a meeting with your future success.


Consistency compounds, it turns visibility into trust.

 

 

Try it This Week

 

Pick one project or initiative. Write down your seven touches. Send Touch #1 today and schedule the next six.


Remember: visibility isn’t vanity.

It’s service to the people who need what you do.

 


Et Voilà!


The Resilience Speaker 🎤 | Executive Communication Coach to Forbes 500 & Scale-Up Leaders | TEDx & Global Keynote | I turn solid KPIs into Board-Winning stories + Unshakable Confidence in 30 days | CEO, Speak4Impact™
The Resilience Speaker 🎤 | Executive Communication Coach to Forbes 500 & Scale-Up Leaders | TEDx & Global Keynote | I turn solid KPIs into Board-Winning stories + Unshakable Confidence in 30 days | CEO, Speak4Impact™
 
 
 
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